Why Webmasters Should Learn 3D Modelling

3D modelling is not normally a skill that everyone would automatically associate with running a website or blog. Websites tend to be rather 'flat' things, which are mostly created using HTML and CSS – editing codes that allow you to assign positions and sizes for certain elements on the screen in two dimensions. It might be worth learning Illustrator to create icons and graphics, but why would you need to create a 3D model?

The Surprising Versatility of 3D Modelling
Well actually there are many highly effective uses for 3D modelling if you're a webmaster, any of which can help you to take your website to new heights and improve the overall experience for your visitors.

One use for 3D modelling for example is to create more graphics and logos that will have an undeniably professional appearance. When you create a model in a CAD program (computer aided design) such as Blender or Rhinoceros, you will have the option to 'render' it with various textures and lighting in order to see what it would look like as something other than a wireframe. This is incredibly useful if you want to create a piece of three dimensional text as your logo for example, or if you want to create an image of what a 'future computer' might look like to go with an article on that topic. As most people don't know how to create 3D models, this will instantly make your site appear more professional – and it will further help that the image will be perfect in terms of symmetry and joining unlike a sketch which can contain errors.

There are countless uses for images like these then – whether you want to create a background for your site made up of floating, reflective bubbles, whether you want to create graphics to go with your articles, or whether you need buttons and other elements for your site's navigation.

Taking it Further
As well as creating images and logos though, you can also use 3D modelling to create a range of other things that can help you to grow your business further. For instance you can not only render your models, but also animate them – perfect if you want to create a 3D opener for your YouTube channel for example, or if you want to animate a character for a promotional video. You can also animate your graphic in order to take stills – you could create a mascot for instance and then quickly and easily render them in numerous different positions to fit your needs. Much easier than re-drawing them every single time.

Another use for 3D modelling meanwhile is 3D printing. 3D printing enables you to create real physical products from just a CAD file, and this can then allow you to sell numerous products from your website – whether you want to sell some unique promotional goods, or a gadget or ornament to fit in with your niche and your subject matter. If you run a fitness site for instance then you could start selling press up stands that your users could use to workout with, or you could start selling your own branded protein shakers. Any of these ideas will help you to monetise your business further as well as increases your brand awareness and helping get more people to fall in love with your website. Alternatively you could give the files away for free to allow people to make their own items, which can again be a great promotional strategy that will help get your business name out there.

As you can see then, there are countless uses for modelling skills and once you learn them you'll find that more and more uses present themselves as you spot more opportunities to grow your site and your business model to new heights. Continuing to grow and develop your skills is one of the big secrets to succeeding online, and this is a great area to start with.
The author of this post Nancy Baker, is a freelance blogger who is currently writing for Artec, specialists in 3D scanners. As a tech enthusiast, Nancy is always on the lookout for the latest gadgets that hit the marketplace. You can also follow her on Twitter @Nancy Baker.


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